The Brand
AM/FM —The Town of Westlock
The Town of Westlock embarked on an exciting rebranding initiative to refresh its identity and strengthen community engagement. Central to this project was the development of a new tagline, "More Connected," reflecting the town's commitment to fostering closer relationships among residents, businesses, and visitors.
The strategy focused on creating a cohesive and modern brand identity that resonates with the community and highlights Westlock's unique attributes.